The Role of Digital Influencers Regarding the Purchasing Process of Their Followers: Advertising and Branding

Candidate: Joana Carolina Montes Schwartsz Bignoux

Type: Final Project Defense

Local: Autonomous University of Lisbon, Rua de Santa Marta, no. 56, Room no. 15

Date and time: 14 Jul 2022 at 16:00

Trial Juries

President: Professor Paula Cristina do Rosário Lopes (UAL).
Members: Professor Sandra Cristina Gomes (ISG), as Dissertation Arguent;
Professor Georg Michael Jeremias Dutschke (UAL), as the candidate's advisor;
Professor Bruno Miguel Carriço dos Reis (UAL), as Alternate Member replacing the President in his
absence or impediment.

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